At present, the epidemic situation of new pneumonia in China has been effectively controlled, and all industries and industries have gradually resumed production in an orderly manner. However, overseas epidemics have accelerated, and many defense controls have been upgraded, including the United States, Italy, Spain, France, and Germany. With the implementation of overseas closure measures, a large number of brand retail stores were closed, and consumption in the end market was immediately suppressed. Many international apparel brand retailers began to cancel orders in large quantities. China & #39;s textile foreign trade enterprises that have just tried to straighten out the upstream and downstream production and supply channels have encountered a second round of difficulties in a short period of time.
Zrušenie zahraničných objednávok prekvapuje dodávateľov
Veľký počet zákazníkov zahraničného obchodu v krátkom čase sťahuje objednávky, čo tento rok prinieslo veľkú neistotu pre rozvoj podnikov zahraničného obchodu. V rozvinutých oblastiach textilu Jiangsu a Zhejiang Textiles je veľmi bežné, že podniky sa stretávajú s príkazmi na výber.
Zhang Weifeng, general manager of Zhangjiagang Free Trade Zone Mingtu Chemicals Co., Ltd., which has been engaged in the dyeing and chemical industry for more than 20 years, told the China Textile News reporter that in the past week, the cancellation of orders from overseas customers has been particularly serious in Germany, France and the United States. In the area of Keqiao, Shaoxing, Zhejiang, many dyeing factories were affected, and about 70% to 80% of the companies encountered withdrawal orders. The printing and dyeing enterprises that were prepared to make up for the loss on time before delivery. The newly purchased grey fabrics are still piled up in the workshop. Now, after receiving the cancellation notice, production can only be suspended. The corresponding market demand for dyestuffs has also dropped significantly.
& quot;Now the biggest difficulty is not the flow of capital or other problems, but the cancellation of orders. Some companies have just stopped printing and dyeing as soon as the grey fabrics arrive at the dyeing plant. Many local companies produce chemical fiber and flannel products. The seasonality of the products Very strong, some small enterprises are renting factory production, and now missed the order of the season is not only a business problem, but also missed a season. & quot;Zhang Weifeng explained.
Okrem núdzového zastavenia výrobného spojenia spôsobeného zrušením objednávok, dokončené objednávky tiež prinášajú riziko, že sa nemôžu expedovať a cieľový prístav tovar neakceptuje a vývozné riziko spoločnosti sa náhle zvýši.
Jiangsu Changzhou Dongao Garment Co., Ltd. is an enterprise specializing in the production of denim casual clothing for Levi & #39;s brand. The products are exported to French, German, British, Italian, American and other European and American brands. The factory has 19 production lines and more than 1,300 There are 340 employees in the washing plant alone. The company has a relatively complete upstream and downstream production supply chain. After the Spring Festival, the company started working normally since it resumed work. According to a reporter from the China Textile News, Dongao has also recently withdrawn orders. For example, American customers have clearly requested that if the existing orders can be shipped before April 2 to complete the shipment, they can also be accepted, and the port cannot be accepted after the deadline. Therefore, enterprises are working overtime to catch up with production, and can basically reach the deadline for shipment.
Jiangsu Taizhou Weina Fashion Co., Ltd. is a fashion export enterprise with an annual export volume of approximately 30 million pieces. Recently, two consecutive export orders were cancelled by customers.
Po zrušení objednávky sa spoločnosť Wuxi New Belden Garment Co., Ltd. rozhodla pre dva mesiace dovolenky pre zamestnancov z dôvodu nedostatočnej objednávky. & quot; Niektorí zahraniční zákazníci & # 39; komunikácia s dodávateľmi je: Ak bola sivá látka odrezaná a uvedená do režimu online, hotové výrobky môžu byť naďalej dodávané, ale cena bude znížená a zákazník musí byť znovu prerokovaný; ak podnik nezaradil šedú handričku pri odstrihnutí línie -, táto časť objednávky už zákazníci nechcú. & quot: Niektorí ľudia oboznámení s touto záležitosťou informovali novinárov.
Rozpätie epidémie v zámorí rozširuje obdobie dopadu výroby a marketingu
Podľa štatistík Všeobecnej colnej správy Číny bol čínsky vývoz textilného a odevného tovaru v prvých dvoch mesiacoch tohto roka, pod vplyvom epidémie, v prvých dvoch mesiacoch tohto roka, čo je -, - { {2}} medziročný pokles o 20%, ktorý bol vyšší ako priemerná úroveň 17,2% roka - pri - ročnom poklese vývozu tovaru na vnútroštátnej úrovni. Dlhý dodávateľský reťazec výroby textilu a odevov spojený s formovaním globálnych distribučných charakteristík spôsobil, že textilný priemysel bol ovplyvnený viac ako iné výrobné odvetvia, a situácia je vážnejšia.
Náhle zrušenie objednávok pre značky terminálov, ktoré sa prekrýva s nedávnym náhlym poklesom cien vstupných surovín, ako sú ropa a bavlna, prinieslo výrobky, ktoré sú stále v obehu, a suroviny, ktoré sa nakupovali za relatívne vysoké ceny a ktoré majú nespracované, stávajú sa súpisom závodov na výrobu textilu. Vznikli veľké straty. Podniky zahraničného obchodu tak čelia mimoriadne vážnym výzvam.
Na webinári, ktorý nedávno usporiadala Čínska obchodná komora pre dovoz a vývoz textilu a Šanghaj Xiwei, téma textilného priemyslu & „Kríza a odchod Číny z Číny & # 39; s novou epidémiou vírusu novej koruny & quot;“ Wang Lizi, výskumný pracovník spoločnosti Dunwa Industrial Investment Management Co., Ltd. Analýza spoločnosti Jie sa domnieva, že v súčasnosti sa z medzinárodného hľadiska obmedzenia pohybu osôb v krajinách so závažnými epidemickými stavmi práve začali, ich trvanie je stále ťažké predvídať , a maloobchodu čelí pomerne veľkým stratám. V druhom štvrťroku budú zahraničné krajiny s vysokou pravdepodobnosťou opakovať situáciu v prvom štvrťroku v Číne a krátkodobý - dopyt na trhu prudko poklesne.
Dunwa Industry Analysis believes that from the domestic point of view, the market is mainly affected from February to March, and the main impacts are three points: First, the window period of spring clothing sales is greatly shortened, and there will be basically no chasing orders. Spring clothing backlog It is a foregone conclusion. Second, orders for summer clothing need to be observed. Due to the problem of capital flow, it is difficult to experience explosive order growth. Third, the pressure of the epidemic on consumption will slowly manifest itself. However, the current overseas epidemic situation is fermenting, which will affect China & #39;s export production from March to June. Some overseas summer orders are facing the possibility of temporary cancellation, which has a great impact on the production side. In addition, the duration and impact of the epidemic determine the status of overseas autumn orders.
& quot;Withdrawal tide & quot; affects global supply chain
According to another reporter, in the global textile supply chain, it is not only China that has encountered cancellation of foreign trade orders. Bangladesh, one of the major suppliers of global textiles and apparel, is also playing the same story. Some media reported that in the past week, Bangladesh & #39;s garment industry is facing the brink of disaster. Rubana Huq, chairman of the Bangladesh Garment Manufacturers and Exporters Association (BGMEA), said that 490 factories in Bangladesh have received cancellation notices for garment export orders worth US $ 1.5 billion. She called on retailers not to cancel confirmed orders and continue to accept orders before July, after which companies will gradually adjust their inventory. & quot;Because we need to pay wages to workers, we have real problems that need to be solved, and we can & #39;t starve 4.1 million workers. Brands were partners with us last month, and now they are like strangers, & quot; Hu Ke said.
Pretože veľa značiek jarných a letných modelov je v zásade v rukách, niektoré sa môžu odložiť, aby poklesli na trhu, aby sa znížili straty, čo priamo zníži dopyt po jesennej ponuke. Niektorí analytici sa domnievajú, že vzhľadom na rozdielne národné podmienky a kultúrne rozdiely je stále ťažké posúdiť epidemiologickú kontrolu v Európe a Spojených štátoch. V prípade spoločností a dodávateľov vyvážajúcich textil a odevy môže zníženie objednávok pokračovať.
Situácia na trhu s ponukou a dopytom, ktorá je ovplyvnená epidémiou, má tendenciu zhoršovať sa a vytvára krátkodobý nesúlad ponuky a dopytu. Textilný a odevný priemysel je veľmi blízko medzinárodného trhu. Z tohto hľadiska bude textilný priemysel v krátkodobom horizonte ťažší.
& quot;This year is destined to be the most unusual year. How to survive tenaciously is the biggest problem that needs to be faced. & quot; Many export companies think so.
